- Vegans and vegetarians who want to make sure they’re getting balanced nutrition
- Meat eaters who want to try plant-based meals or plan for a vegan or vegetarian spouse, friend or loved one
- Health-oriented people who want to make nutrient-dense meals with whole foods
- Busy people who don’t have time to plan out all their meals for the week, or follow elaborate recipes every night
- People who want to learn how to make healthy meals for themselves, rather than eating out or eating junk food all the time
- People who have lost touch with the portion sizes they need to nourish themselves without getting excessive calories
Is that everyone? Not quite… but it could be anyone. Even the USDA knows it’s possible: “Vegetarian diets can meet all the recommendations for nutrients.“